The Rick Magennis Show

Adoption of AI models in managing affiliate monetization

March 19, 2024 Rick Magennis Season 2 Episode 9
The Rick Magennis Show
Adoption of AI models in managing affiliate monetization
Show Notes

In this episode, Rick sits down with Lavin Punjabi to discuss AI and how it's being used in affiliate marketing on the publisher side. We talk a lot about the brand side, but the publisher (affiliate) side needs to be optimized and inject efficiencies to tighten up operations. Lavin talks about his SaaS, NucleusLinks, and how it's making publishers' lives easier.